Mr Rishabh Mariwala, is a second-generation family business entrepreneur. He is a graduate from Zarb School of Business, Hofstra University, New York, USA. An. In 2010, he become an entrepreneur. Along with his mother, he launched a new business line, "Soap Opera" catering to the masstige and luxury consumer segment. He launched his own clean beauty label called "PureSense" in 2016. While working on Puresense, Rishabh founded Sharrp Ventures - the Mariwala Family Office, and presently heads the same. He has also won the ET F40 under Forty in 2021. Rishabh is on the board of Marico Ltd an FMCG consumer goods business and Kaya skin clinic a cosmetic dermatology chain.